I just found this interview with Barbara Corcoran answering home sellers’ questions – “should I take all the furniture out of the house?” This week I had a meeting with a real estate agent this week where this house was put on the market while the home sellers where still living in it. “Then they…
DetailsLast week’s staging was a lot of fun. I had to make this apartment appeal to young professionals commuting into NYC and older people who are retired and are looking to downsize. Since there are stairs in the apartment to get to the bedrooms I think it is more for the younger professionals, but I…
DetailsWhen selling real estate, Real Estate Agents are using a wide variety of marketing tools to attract buyers to visit the house and then hoping that one or more would put an offer out. Home Staging continues and even increasingly becomes one of the most powerful tool in the most successful real estate agent’s marketing…
DetailsMany of you know that until recently I have been a Board member of the NY Chapter of the Real Estate Staging Association (RESA). I have resigned from that position in order to start a chapter in Connecticut together with Neci Marr. Our first meeting will take place at the end or March – more…
DetailsThis week I staged a home in Norwalk, CT. The next day in the morning the real estate agent called me almost in tears for excitement about how the house looks now. She cannot wait to have her open house. This is the effect of target staging, the most advanced staging technique in the marketplace.…
DetailsWe love using mirrors when staging a home for sale or living as it is a great way to visually expand a space. However, before hanging it up, consider what you see in the reflection. It should feature something interesting and appealing from every angle you are looking at it. If the reflected image does…
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