In today’s market, presenting a property is no longer as straightforward as it once was. It needs to stand out and offer a lifestyle experience that appeals to the target market. Home staging has become essential in the home selling process, as it increases the property’s perceived value and accelerates its sale in the market. However, not all home stagers are the same and will give you the same results! Here are the differences between a Professional Home Stager and an Amateur Home Stager:
1. Education and Experience:
Home staging has no barrier of entry, so anyone can call themselves a home stager with no education or experience. Professional Home Stagers have completed rigorous training and certification in both interior design and home staging. Professionals have years of experience because of the trust built with their clients and their effective designs and knowledge of current market trends.
2. Insurance and Proper Business Organization:
Professional Home Stagers carry insurance that protects their team, inventory and business while they’re in your home, giving you peace of mind. They have proper business organization, including contracts, employees, processes and procedures, and the like.
3. Customized Approach:
Professional home stagers thoroughly analyze a property to bring out its potential and highlight its unique features, as well as target the ideal buyer for the home. Amateur home stagers may use a cookie cutter approach, or just plop in furniture to make a space look pretty.
4. Portfolio of Work:
Professionals Home Stagers, like other legitimate businesses, have a website with a portfolio showing examples of their own work. Amateurs may not even have a website, and if they do, they may use photos from other stagers or stock images.
5. References:
Professional home stagers have many references, industry connections and real client testimonials that ensure their credibility, expertise and results.
Your search for a Professional Home Stager ends here! Contact us today to get started on your home.